Opticon ET-350 and ET-1002 offers both Electronic Shelf Labels (ESL) and colored digital signage to create a distinctive retail and warehouse environment. We aim to optimize how you operate your business by providing a superior platform that can improve your profitability and therefore enable new customer-facing applications, promotions, loyalty programs, and efficient processes. Opticon offers two ranges to meet your needs; EE-range and the PE-range.Opticon
Opticon ET-350 and ET-1002 offers both Electronic Shelf Labels (ESL) and colored digital signage to create a distinctive retail and warehouse environment. We aim to optimize how you operate your business by providing a superior platform that can improve your profitability and therefore enable new customer-facing applications, promotions, loyalty programs, and efficient processes. Opticon offers two ranges to meet your needs; EE-range and the PE-range.
Opticon Electronic Shelf Labels (ESL) are used in industries such as food retail, mobile shops, point-of-sale, home appliances, pharmacy, warehouse, industry, and room signage.
Opticon ET-350 - 3.5 inch TFT Color Display & Opticon ET-1002 is a 10.0 inch full colour display
Opticon’s solution highlights Full centralized control and accuracy
High flexibility in display content that is user-configurable
Long-lasting usage
High-speed bi-directional communication
Integrates with existing (retail) systems
Why choose for Opticon Display Solutions
Today’s retailer needs to respond quickly and effectively to frequent market changes to optimize and enhance their store operations. Opticon Display Solutions address these critical factors of the process: pricing, promotion and cost.
Price control - Electronic Shelf Label (ESL) is a digital price tag that conveniently presents prices, product details, promotions and images. Use ESL to instantly and accurately execute price changes from a centralized location. ESL ensures that your data is accurate and eliminates price discrepancies between the shelf and the checkout. ESL also improves your customers’ experience, reduces checkout time and presents a positive brand image.
Promotional possibilities - Fierce competition requires a strategic pricing policy. ESL and full color displays allow you to set up promotions responsively. For example, if you need to reduce prices to encourage sales and reduce waste on fruit and vegetables at the end of the day, you can easily set up a promotion. ESL also support graphics and one spot color.
Productivity increase - Using Opticon Display Solutions eliminates the need to manually adjust and maintain product prices and information. You can use your staff more efficiently to refill the shop, serve your customers and perform other store operational tasks.
Benefits
Ensures accurate and reliable pricing
Enables on-demand, real-time pricing promotions
Maximum responsiveness
Improves margin and increases sales
Reduces waste and labor costs
Enhances customer loyalty and satisfaction
How does it work -From your company headquarters or back office, you can easily install, monitor and update Opticon Display Solutions at your local stores. Use the software on your PC to create label layouts and save templates. You can also connect the software to all your ERP and data sources.
Opticon Powered Electronic Shelf Labels (PE-range) - The added value of NFC and LED is what diversifies the Powered Electronic Shelf Label-range from our traditional Electronic Shelf Label solution. For instance, it enables you to use customer loyalty cards, payment, and even pick-to-display solutions. Also, the LED can be used as an indicator for a certain action, to attract attention or to find a product in the warehouse.
We refined the ergonomics and aesthetics of our powered Electronic Shelf Labels by removing the need for batteries to create a slimmer fit to make the shelf look. Instead of batteries supplying the Electronic Shelf Labels, a dedicated power rail supplies continuous power, which makes the powered ESL-range a carefree solution by not having to swap batteries in due time.
In addition to the removal of batteries, it is also very easy to install. Within a day, depending on the store size, you are set to go. We facilitate various mounting options, without compromising in shelf space. To provide more insight into the installment and all accessories, we refer you to the brochure on PE-range accessories.
With our powered Electronic Shelf Labels you can create a whole new level of customer experience and engagement. It enables you to implement a cashier-less shopping experience.
Watch the videos below to see how an unmanned store could be created with our powered ESLs.
Opticon Traditional Electronic Shelf Label (EE- range) - Our traditional ESL range boasts a high contrast ratio and superior viewing angle. For instance, it is bi-stable, which means that the image will remain on the display even after power is disconnected. Depending on individual usage, these battery-powered Electronic Shelf Labels can last for many years. We offer various sizes, optional colors, and various mounting options, all to provide different technologies for different needs in the same store.
Thanks to our traditional Electronic Shelf Labels all prices are up to date and you can promote your articles whenever you want. Read all about it in the brochure EE-range accessories or watch this video to learn more about our ESLs and what they can do for you
Opticon Electronic Shelf Labels ET-350 - Opticon’s 3.5”, full color display is your first step towards a more advanced communication to attract your customers’ attention. You just need to upload your images and determine the show time, and your slideshow is ready to go. You can adjust the backlight in 256 shades to accommodate the lighting needs of your store. If you have multiple ET-350 displays in your store, use our OseComm software to easily synchronize all displays with just one command. Opticon Electronic Shelf Labels ET-350 can be easily integrated into various housings.
ET-350 Opticon Electronic Shelf Labels for live prices & sales & marketing is 3.5” full color display is your first step towards a more advanced communication to attract your customers’ attention. You can easily upload all image, determine the show time and your slideshow is ready to go. The backlight can be adjusted in 256 shades to create your special atmosphere in the store. If you have more ET-350 displays in your store our software OseComm makes it easy to synchronize all displays with just one command. The ET-350 can be easily integrated into various housings.
Opticon Electronic Shelf Labels ET-1002 - The 10” full color TFT display is ideal for promotional areas that you want to draw even more attention to. This flexible display can show video and is often used for fruits and vegetables areas, real estate, end-aisle promotional areas and locations where the label needs to be more visible such as room signs and upper level shelves. The 10” display can also be used as a business-grade tablet, hospitality terminal or room label.
Together, with the universal bracket, this solution provides stability and flexibility for mounting purposes.
ET-1002 Opticon Electronic Shelf Labels 10” full coluor TFT display is developed for promotional areas when you need to draw even more attention by having full flexibility on your content. This display is full color and is perfect to show dynamic content such as videos and slideshows that diversify your business. The ET-1002 is often used to promote fruit and vegetables, as well as on end of the aisle promotions or at locations where the label needs to catch the eye, such as room signs and upper level shelves.
You will see the 10” display to be suitable for other purposes such s a room label or a hospitality terminal to show the menu and daily special. Real estate is fond of this solution as it enables them to show more images and videos of the real estate on just one ‘sheet’, keeping their visitors attention even longer. Not to forget the travel agencies because their market and promotions change frequently. The ET-1002 allows them to do that on the spot and attract visitors into their store.
Content is easy to change on the ET-1002. Simply connect the ET-1002 to a host pc and drag & drop your file or use the Wi-Fi connection to establish this. When powering the ET-1002 the new content is shown immediately. There are several ways to mount your ET-1002 for your purpose. If you need to apply it to your existing systems or need a special powered
window solution, Opticon can advise you in these various mounting options, which are standards in the market or can be tailored made to your needs.
Applications
ET-1002 is applicable to all kinds of retail, food industry, real estate, travel agencies, cosmetics industry, hospitality and healthcare. Any market that wants to stand out and act differently will find the ET-1002 a perfect solution.
How we describe the ET-1002
The Opticon ET-1002 is a 10 inch full color display aimed to attract attention to your audience. With its capabilities to show videos and slideshows the results are endless. The easy way to change content makes t an even greater solution for the rapid changes in the various markets and marketing promotions.
Features:
Full color display
Dynamic content; videos and images
Increases interaction with customers
Large 10” display
Content management via Wi-Fi or USB
Charging via power supply
Wi-Fi 2.4 and 5 GHz